![]() ![]() Of course, let us be clear: video is much more than a passing trend. ![]() You don’t want to be to stuck in the past watching cable television when everyone else is watching Netflix. If businesses want to maximize their marketing potential from all possible angles, video content creation is absolutely necessary. Video has been hailed as “the future of content marketing.” With how quickly the business landscape changes in the 21st century, it pays off to be a part of such changes early on.Īll of this explains why video is becoming one of the fastest growing mediums and why the leading 100 advertisers are producing video content for YouTube every single day. The highly compelling quality of video content makes it one of the most powerful marketing tools and weapons that businesses could have in their arsenal. The biggest social media platforms, such as Facebook’s Facebook Live and Instagram’s Instagram Stories, are already incorporating video into their platforms. Cisco predicts that by the year 2020, a staggering 82% of all Internet traffic will be in video form.
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